Director of Marketing – Campaigns and Lead Development

(Remote Work is OK)

Arrikto is looking for an entrepreneurial Director of Marketing whose primary responsibilities will revolve around outbound marketing and lead development. The ideal candidate is data-driven and will bring innovative thinking when it comes to the execution of campaigns and the development of leads. A demonstrated ability to thrive in a fast growing, dynamic startup environment will be the key to success for this role.

Responsibilities

  • Campaigns: Responsible for maintaining the infrastructure that allows us to identify companies and individuals demonstrating “intent.” From there, building out contact lists, assigning prospects to the appropriate email campaigns and supplementing the campaigns with advertising or LinkedIn InMail/connect requests. Also, in charge of creating landing pages and copy for sequences, plus optimizing them on an ongoing basis.
  • Lead Development: Pipeline and nurture prospects wherever they are in their Kubeflow adoption journey into the appropriate “next step” like training, community activities, newsletters, webinars, workshops or product news.

Requirements

  • Analytical and data-driven
  • 5+ years of previous marketing or sales experience in fast-paced startup environments
  • Superior communication skills, written and verbal
  • Highly organized, detail oriented
  • Familiarity with modern sales/marketing tools like HubSpot, Salesforce, WordPress, Google Spreadsheets, Outreach.io, Linkedin Sales Navigator/Ads, Zoom.info, etc.

Benefits

  • Competitive compensation package, including significant equity component
  • Private health insurance plan
Director of Marketing

(Remote Work is OK)

Arrikto is looking for a well-rounded Director of Marketing who has previously thrived in fast growing startup environments. The ideal candidate is data-driven and will combine creative vision and innovative thinking, with a strong attention to detail when it comes to execution.

Responsibilities

  • Events: Drive end-to-end execution of in-person and online self-produced events, Meetups and webinars. Manage logistics and presence at third-party events like AWS reInvent, KubeCon and Google Next. Maintain a calendar of CFPs.
  • Advertising: Manage and optimize Linkedin Ads, Google Adwords, Twitter Ads and sponsored content campaigns.
  • Content Calendar: Manage the content calendar so blogs, videos, tutorials and PDFs move smoothly through the production/promotion pipeline.
  • SEO: Optimize and tune Arrikto’s online presence
  • Partner Marketing: Work with partners on executing co-marketing initiatives
  • PR/AR: Manage scheduling of analyst briefings and the relationship with our PR firm.

Requirements

  • Data-driven
  • 5+ years of previous marketing experience in fast-paced startup environments
  • Excellent communication skills, written and verbal
  • Highly organized, detail oriented
  • Familiarity with modern sales/marketing tools like HubSpot, Salesforce, WordPress, Google Workspaces/Ads/Webmaster, LinkedIn Sales Navigator/Ads, Zoom, etc.

Benefits

  • Competitive compensation package, including significant equity component
  • Private health insurance plan
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